Parent company Ciba is closing its MetalFx business.
The software delivered impressive results and surely helped many printers win awards. So what happened? Some observers say MetalFx struggled to communicate the potential to designers. Others say they could not drum up enough business among their clients or found more affordable options.
Says one poster at www.b4print.com: “We looked into this--it had actually a nice use in packaging being able to print onto metallics/print many metallic colours.
"However--with only ONE customer ever asking about it, we didn’t bother. Ink makers have their own high lustre inks and on some sites you can also download the photoshop action sets, therefore creating your own metal effects/fx. It was a great idea with limited application."
Another www.b4print member suggested looking to this article for other options:
http://americanprinter.com/mag/ciba-closes-metalfx-1208/
See also:
http://www.b4print.com/forums/index.php?topic=2864.0
http://americanprinter.com/mag/metallic_faqs_0705/
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